HISTORY

L’Atelier Du Miel was founded in 2013 by 3 urban young men, an architect, an engineer and a business consultant as a personal journey to reconnect with nature. L’Atelier du Miel has quickly emerged as a loved startup that wishes to share its discoveries with its customers and to help them immerse themselves in nature, craftsmanship and good taste.

L’Atelier du Miel remains faithful to the same homey culture that originally started in the founders’ mother’s kitchen. The founders’ mother is still today the main chef at l’Atelier du Miel, with the help of her own mother too.

THIRST FOR NATURE

Coming from urban backgrounds and office jobs: an architect, a computer engineer, and a business consultant, nature was a distant, yet vibrant dream that we shared. We felt the need to connect with nature, and had many ideas to do so, however when beekeeping came to our mind, it directly thrilled us. What is unique about beekeeping is that it is not limited to a single location, a single flower or a single season, bees are the cornerstone of nature and its catalyst. You can move the bees anywhere with flower blossom, in any season, hence offering us a window to all of nature.

TRUST

Being the third most cheated food product in the world, honey was disappearing from kitchens all over the world. When we bought our first hives back in 2013, our goal was (and still is) to re-establish people’s trust with nature’s purest product.

THE HONEY TRAIL

As newcomers to beekeeping, we used our fresh eye to our advantage, proposing a new approach that focuses on the customer’s aspiration in terms of quality, transparency, and a unique enriching experience.

We started moving our beehives to regions with different altitudes and environments around the seasons following a specific trail. This provided our bees with foraging grounds and natural resources all year, and allowed us to bring unique, natural, and new tastes to our customers: The untouched essence of nature in a jar, more than 20 types of honey from the best locations in Lebanon, with enriching information about their origins, their quality and health benefits.

Our honey is guaranteed 100% raw. It is untouched from hive to jar, not heated, not filtered, or transformed in any way. Our honey is single-origin. It is not blended. Each apiary’s harvest is filled in its own jars and labeled as per the region. Our raw honey is guaranteed free from antibiotics, pesticide residue, and/or any added sugars.

The honey trail was an occasion for us to meet artisans from different trades and obtain from them exclusive accessories and packages: To name a few, the terracotta from Bkerzai, the honey dippers integrating the ornate firebird of Jezzine or the mosaic wood of Tripoli, as well as our signature wood boxes. All our packages today are handmade and are designed to be repurposed.

PARTNERSHIPS WITH BEEKEEPERS

The demand for our products quickly grew, and we had to ask ourselves how to increase our production while keeping the same artisanal methods. Our solution was to create a network of artisanal beekeepers that we provide with a quality assurance program. By doing so, we increased our supply instead of our production and helped communities prosper. We now work with a network of more than 30 beekeepers who follow our quality standards. We also empower communities by providing beekeeping training in partnership with NGOs.

A MOTHER'S KITCHEN

During the first few years, the kitchen of the founder’s mother was were we filled our honey jars. She also made L’Atelier Du Miel’s delicacies herself, with the help of her own mother. Today, although we have moved to a more advanced workshop, we keep the same homey culture that emanated from her kitchen. She still makes the delicacies and manages the kitchen with the support of her own mother. As you’ve guessed, our mouthwatering delicacies are homemade with a mother’s love. Don’t be shy to indulge yourself with our raw honey nougat, honey mead, and honey jams!

OUR VALUES

We are a passionate, conscientious, ambitious and customer centric brand that believes in the benefits of environmental and economic sustainability on people’s lives.

Respect of the environment and the communities

Customer centricity

Creativity resourcefulness aspiration

NURTURE LIFE

TODAY, WE REALIZE THAT OUR REAL OBJECTIVE IS TO PRESERVE NATURE AND NURTURE LIFE IN EVERYTHING WE DO, AS LIFE IS THE SOURCE OF BEAUTY AND HEALTH.

AUTHENTICITY

We promise our customers premium quality products, with no distorted titles, recipes or transformations, and we provide complete transparency continuously on all the value chain to prove it.
We promise our customer mastery, craftsmanship and refinement in everything we do. We treat our products artisanally and avoid all intensive production methods. We extend this care on all the product journey from design and innovation to production and customer journey.
We thrive for Health: We aim to provide our clients with products abundant with health benefits, energy, and natural nutrients. That is why we make sure our honey is raw, single origin, and guaranteed free from antibiotic and pesticide residue. Simply, untouched from hive to jar.

COLORFULNESS

We promise our customer a variety of enriching products and services, that not only nurture their body but also their minds and knowledge with their stories and background Memories not things: We aim to connect our customer to nature and bees, benefiting the family and the precious bonds it presents.

IMPACT

We promise our customers products that support nature and local ecosystems as well as the local economy creating jobs for local communities. Beekeeping is a sustainable profession that preserves the environment. It is one of the bedrocks of sustainable and resilient food production. We advocate for Biodiversity and Preservation of Life: Beekeeping provides a support system for nature and the local economy. This is why we organize each year beekeeping training in rural areas and donate hives. In 2019 alone, we trained more than 30 beekeepers and donated more than 100 hives. Importantly, we actively work to contribute to a better environment: We collaborate with Lebanon Reforestation Initiative (LRI) to reforest areas in Lebanon, like our initiative to plant 100 cedar trees in Rashaya, Lebanon for independence day.

A HIVE AT WORK

Starting a sustainable and ethical business in Lebanon has always been a challenge, that involves continuous struggle, very little support to local production and small businesses, and a hostile environment for innovation, entrepreneurship, and sustainability. Despite all the hardships, we managed to launch our online platform and partially shifted our focus to international markets. We’ve also expanded to new markets in Japan, the USA, Australia, the UAE, Qatar and many other countries. We also launched with great success the innovative “Moving Hive” initiative, which provides honey as a service: We help you produce your own honey with beehives placed in your garden and maintained by our team. It provides you with a unique natural experience and fully transparent production. It also revives the spirit of nature in your environment with pollinating honeybees.

THE WORLD’S LOCAL HONEY

Our long term goal is to export our know-how to new locations and markets. We want to provide our customers with local honey around the globe, wherever they may be.

Raw Honey 🍯

Royal Jelly & Pollen 🐝

Honeycomb 🔆

Honey Nougats 🍪

Honey Mead 🍾

Honey Jams 🍓

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